International Seller

Pascal Motafferi

1 450-693-1227, ext 131


House of BBQ Experts is a dynamic young team with a common passion: the grill

BBQ Experts

House of BBQ Experts is a Montreal, Quebec-based company that offers BBQ products, knowledge, support and more. Max and JP Lavoie, two young visionaries from the Quebec City area, cofounded the company.

The Lavoie brothers completely dedicated their lives to perfecting grilling techniques, and have been working with different types of BBQs since being teenagers. Their father passed on his love, knowledge and secrets for grilling to the boys, who went on to lead a successful business.

True gourmets and foodies, Max and JP then decided to rely on quality barbecues, amazing techniques, accessories and tools to promote their barbecue culture and lifestyle. In 2012, they created their own company: BBQ Quebec.

They opened their first store in Ste-Foy (Quebec City area) in 2014. Since then they began offering personalized service to barbecue enthusiasts, from beginners to professionals. There’s now four official BBQ Quebec stores, all located in the province of Quebec. The originality of this concept proved popular with BBQ enthusiasts. As a result, the stores and the brand rapidly gained notoriety. Their motto? Changing the world, one barbecue at a time.


House of BBQ Experts expansion

Full of ideas and always on the move, Max and JP recently decided to extend their offer to the rest of North America. Our flavours, all the way from Quebec, Canada, are now available across North America through the House of BBQ Experts line. Now everyone can enjoy high-end quality products at very reasonable prices.


House of BBQ Experts in the Hearth and Home Magazine

February 6, 2020

Our Max Lavoie and Pierre-Luc Darveau landed in this issue of Hearth and Home Magazine, showcasing their 2019 VESTA Award win, at the HPBExpo in Dallas, Tx, for Best BBQ Accessory, the All-in-1.

BBQ Québec ranks 155th on the 2019 Growth 500 of Canada’s Fastest-Growing Companies

Canadian Business unveils annual list of Canada’s Fastest-Growing Companies 

Longueuil (September 13th, 2019)Canadian Business and Maclean’s today ranked BBQ Québec No. 155 in the annual Growth 500, the definitive ranking of Canada’s Fastest-Growing Companies. Most impressively, BBQ Quebec is one of the ten fastest-growing retail companies in Canada. 

The Growth 500 ranks Canadian businesses on five-year revenue growth. BBQ Québec made the 2019 Growth 500 list with five-year revenue growth of 586%.

The thing that makes me the most proud is that we are one of the few businesses in the retail industry to benefit from this level of growth in 2019. To be in the top 10 in retail shows that our efforts to innovate and act as trend setters in our industry are being rewarded,” says Max Lavoie, Co-President of BBQ Québec

“The effort and engagement of every staff members is the real win. We would have never achieved this success without the trust clients put in our team. In an industry thought of as being seasonal, it’s incredible to see that we can share our passion for the BBQ 365 days a year.”


Max also won first place in the ”burger” category in the March 2020 edition of World Food Championship in New Orleans, LA, and the first place overall recognition for Quebec in the ”Taste of Canada” contest, with his ‘Surf N’ Turf’ burger!

His win qualifies him for the prestigious World Food Championships, happening in Novembre 2020 in Fair Park, Texas!

This latest achievement, much on the creativity front, came from years of experience grilling in front of the camera, at events, for customers and family.  With numerous participations on the international scene and awards received at various BBQ competitions around the world,  Max Lavoie is never short of ideas to marry fire and flavors!

As such, he was recently recognized as one of North America’s Top 10 BBQ Experts.  The article features our House of BBQ Experts’ BBQ Guru, Max Lavoie, amongst the Franklin, Mixon, Goldwyn and Raichlen of the world…

About House of BBQ Experts

House of BBQ Experts was unveiled in 2017 and is already well-known in North America. Three cofounders manage House of BBQ Experts and BBQ Québec.  The Lavoie brothers, Max, JP and also Ariane Lefebvre, a woman CEO leading the company in a traditionally male-dominated industry. The company’s leadership has cultivated an open and creative atmosphere as they move forward towards growth and success. For years, the Lavoie Brothers  dedicated their lives to BBQ culture, attending international BBQ competitions. They’ve perfected their grilling techniques and professional use of different types of BBQs. The BBQ Québec and House of BBQ Experts teams have been on a mission to share their passion around the world. “Together, we can change the world one bbq at a time.”

About the Growth 500

For over 30 years, the Growth 500 has been Canada’s most respectable and influential ranking of entrepreneurial achievement. Ranking Canada’s Fastest-Growing Companies by five-year growth, the Growth 500 profiles the country’s most successful growing businesses.  The Growth 500 is produced by Canadian Business. Winners are profiled in a special Growth 500 print issue of Canadian Business (packaged with the October issue of Maclean’s magazine) and online at and  For more information on the ranking, visit


About Canadian Business

Founded in 1928, Canadian Business is the longest-serving and most-trusted business publication in the country. It is the country’s premier media brand for executives and senior business leaders. It fuels the success of Canada’s business elite with a focus on: leadership, innovation, business strategy and management tactics. Learn more at


Media contact

[email protected]

BBQ EXPERTS TEAM Talents, professionalism and dedication

Max is a Jedi of barbecuing. Don’t challenge him on anything because he’ll do it and he’ll do it on the grill. He wanted to prove to his mentor and friend, Steven Raichlen, that even sushi could be barbecued. The result? His sushi-beef-melon recipe goes toe-to-toe with any regular sushi! Alway looking to improve the 'All Things BBQ’ experience and share in turn with staff, customers and family, he launches his collection of rubs & sauces for an healthier alternative, made of only high quality ingredients. On top of the newest technologies, he develops with his brother JP a line of innovative & improved accessories, created and tested as much for the apprentice as the serious pit master. His competition experience with multiple 1st places, in addition to astonishing product expertise, being recipient of a BBQ Accessory grand prize, brings him to being invited as a subject matter expert in panels, radio and tv appearances. A born entrepreneur, he’s a leader for his team of passionate employees and his fans. Hands-on President who loves to get to know his business partners, staff & customers and just talk about BBQ, he’s particularly well-known as the expert of BBQ in the province of Quebec, Canada.
JP joined his older brother Max to open the very first BBQ Quebec store in 2014. From a concept they jointly developed in 2012 in their parents’ hardware store, they developed a retail brand that’s 100% dedicated to the promotion of their lifestyle and passion for BBQ. JP is seriously creative and a real foodie. He’ll twist the typical poke bowl into a BBQ poke bowl made with tofu, rice and tuna; all of it cooked on the grill, naturally. A lover of good food and good products, he created the entire line of House of BBQ Experts rubs and sauces from his own recipes. The line now stands at more than 20 products. He has also developed a concept of BBQ MasterClasses for BBQ Basics and advanced Grilling techniques, which has been taught to more than 25,000 students in the different BBQ classroom locations.
Pierre-Luc is a brand ambassador for House of BBQ experts… but he wasn’t always the food-loving type of guy. “When I was young, I was so picky about food. I only ate peanut butter toast! It changed around the age of 14 when my dad started smoking meat on the BBQ. I became very interested in different types of foods.” A very sad event changed Pierre-Luc’s life forever: The death of his mother. “I was 21 when my mother passed away. Around that time my dad bought me a large barbecue. It forced me to start eating different kinds of meat and fish. By making my own food on the BBQ, I actually started to eat better.”
Pierre-Luc’s passion for the barbecue was growing, and it wouldn't stop. So much that he began to buy multiple barbecues to get to know them better, and then sell them again. “I bought and sold about 25 BBQs!”